Using an ezine solo ad to promote your site is probably the most popular form of web marketing, if not the most popular. Solo Ad is probably the best form of email marketing, but it can be expensive if you do it on its own and to not combine marketing efforts with other options of marketing. Therefore, I recommend merging solo marketing, social networking and banner marketing.
I must say there is no precise way of proving, which is the exact combination that will deliver increase traffic to your referral program or web page, but the reality of the fact is that you must use solo email marketing with another feature.
For example, if you are new to web marketing and do not know where to begin, I recommend using solo ads and maybe join some social networks. Free solo ads, are hard to come by and some people even try to persuade you away from it, but it is a great start. Keep in mind the objective is getting the title of your site out there and start building client confidence.
In order for your solo email marketing to be successful you must have an idea of your target audience. If your purpose is reaching prospects interested in website advertisement, then you must send targeted solo ads, only to prospects who requested and are interested in what you have to sell. Therefore, it is imperative that you select a targeted ad, system that offers you the chance to send to a specific group of prospects and not to others who will just delete your ads. These targeted solo ads, can be rather expensive so make sure you know for sure that the list receiving the email ad is the one you purchased. You can buy solo ads, one at a time or buy them in bulk. It is pretty much up to you.
In addition to targeted ads, you must also be sure that they are contact email ads and are sent to the contact or personal email of the member which guarantees it will be seen. Some lists require their members to submit two emails, one for administration of the newsletter and admin information and updates (ads), the other one for all the list, and nothing guarantees the latter the emails are even checked by the member. So, be sure you purchase contact ads, sent specifically to the contact Solo, addresses.
James Snow, Is an Expert on Internet Marketing, Contact Solo Ads [http://www.primerealadstate.com/pras_sa_pak.html], email marketing [http://www.primerealadstate.com/pras_sa_pak.html] and Social Networking for business, entrepreneurs, internet marketers, referral programs.
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